External PR video creator for product managers
Build stronger customer relationships with engaging videos
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Why you should create external PR videos
Your customers want to hear from you, but let’s be honest—emails get ignored, and long PDFs don’t stand a chance. That’s where external PR videos come in.
A short, engaging video lets you connect with customers in a way that feels personal and real. Whether you’re announcing a new feature, sharing success stories, or giving a quick update, video makes your message more memorable and more human.
And here’s the best part—videos are shareable, watchable, and effective. Customers can watch them on their own time, and you can easily post them across emails, social media, or your knowledge base. More visibility, less effort.
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How to create an external PR video
2. Edit your external PR video>
Great customer communication should be clear and engaging, not complicated. Visla’s AI-powered editing tools help you cut out awkward pauses, add subtitles, and even suggest the perfect b-roll footage. All in a few clicks.
3. Collaborate with your team>
No more scattered feedback! With Visla’s Workspaces, you can keep all your internal PR videos in one place. Share updates with leadership, get input from other teams, and refine your messaging together, all without endless back-and-forth emails.
Why you’re going to love Visla
Record anything
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Easily capture product updates, customer testimonials, or success stories—with zero technical skills required.
Easy video creation
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AI does the hard work for you. From idea to editing, Visla helps you make professional videos in minutes.
Better team collaboration
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Need input from your marketing or support team? Visla’s Workspaces let you share, review, and refine videos, all without endless email chains.
Beyond an external PR video maker
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Do it all with Visla
Visla isn’t just for external PR updates.
You can also create:
Customer onboarding videos
Product feature explainers
Case study videos
Customer testimonials
Support video tutorials
Frequently Asked Questions
How can I create an external PR video with Visla?
What editing tools does Visla offer?
Can I collaborate with my team on external PR videos?
How does Visla’s AI help?
What other types of customer-facing videos can I create?